Can you believe it?! We're back! It's the ODM crew (and special guests) but with an all-new web site, and live show. Yep, we're using Google Hangouts to record each week and it's totally transformed our ability to produce the show. This week, John Federico (@gadgetboy), Chia-Lin Simmons (@chialinsimmons), Craig Calder (@ccalder) and our guest, John Wall (@johnjwall) of Marketing Over Coffee talk about the latest news in digital media and what it means for you. You can send comments and questions to comments@odmcast.com. We try to answer everything you send "on air." Visit http://odmcast.com to subscribe to the podcast. While you're there, be sure to subscribe to our announcements list via email. Follow us on Twitter at @ondigitalmedia. Subscribe to the YouTube channel. In this episode: Tom Merritt has a new tech news show, and it's redefining how we fund and consume media. Maybe. Releasing Ads Early Pays Off For Super Bowl Advertisers, According To Visible Measures New Record For 2014: Hashtags Mentioned In 57% Of Super Bowl Ads Sochi Disasters shared over social media MLB begins rollout of iBeacon technology in baseball stadiums for next season. Too early? How In-app Purchases Have Destroyed The (Mobile) Video Game Industry (And video to prove it) Amazon Mobile Ad Network is guaranteeing $1.50 CPM for Android or Kindle app ads served to US-based users. A test, or something more? WTF: Amazon to Offer Kindle Checkout System to Physical Retailers. Is it the data? Improving Kindle sales? Something else? Are you regular listener? Please take a moment to complete this survey.
Can you believe it?! We’re back! It’s the ODM crew (and special guests) but with an all-new web site, and live show. Yep, we’re using Google Hangouts to record each week and it’s totally transformed our ability to produce the show. This week, John Federico (@gadgetboy), Chia-Lin Simmons (@chialinsimmons), Craig Calder (@ccalder) and our guest, John Wall (@johnjwall) of Marketing Over Coffee talk about the latest news in digital media and what it means for you. You can send comments and questions to comments@odmcast.com. We try to answer everything you send “on air.” Visit http://odmcast.com to subscribe to the podcast. While you’re there, be sure to subscribe to our announcements list via email. Follow us on Twitter at @ondigitalmedia. Subscribe to the YouTube channel. In this episode: * Tom Merritt has a new tech news show, and it’s redefining how we fund and consume media. Maybe. * Releasing Ads Early Pays Off For Super Bowl Advertisers, According To Visible Measures * New Record For 2014: Hashtags Mentioned In 57% Of Super Bowl Ads * Sochi Disasters shared over social media * MLB begins rollout of iBeacon technology in baseball stadiums for next season. Too early? * How In-app Purchases Have Destroyed The (Mobile) Video Game Industry (And video to prove it) * Amazon Mobile Ad Network is guaranteeing $1.50 CPM for Android or Kindle app ads served to US-based users. A test, or something more? * WTF: Amazon to Offer Kindle Checkout System to Physical Retailers. Is it the data? Improving Kindle sales? Something else?