Luke Francis designed and manufactured in China the stylish Morveaux watch from plane-grade aluminium, he raised $67,000 in 8 days on the crowd-funding campaign Indigogo, and on his first day of sales grossed $12,000 This is must listen to for those who want to know how to make a successful product in China: In this episode we'll hear about: What motivated him to make a product in China. Why 'Be original,break that mold, break that trend' is key Don't underestimate the product launch Getting people to commit to buying your product How he got featured on a crowd-funding platform's 1 million subscriber newsletter The design process on the cheap and the product assembly Words of caution for choosing and working with a factory His take on Shenzhen and living in China