The College Info Geek Podcast: Study Tips& Advice for Students   /     Weapons of Influence #1: Reciprocation (Ep. 186)

Description

The art of persuasion comes in many forms. We talk about the first of six lessons from Robert Cialdini's "Influence": the rule of reciprocation.

Subtitle
The art of persuasion comes in many forms. We talk about the first of six lessons from Robert Cialdini's "Influence": the rule of reciprocation.
Duration
01:10:48
Publishing date
2017-11-20 12:00
Contributors
  Thomas Frank
author  
Enclosures
https://audio.simplecast.com/d1a47a9f.mp3
audio/mpeg

Shownotes

The art of persuasion comes in many forms. We talk about the first of six lessons from Robert Cialdini's "Influence": the rule of reciprocation.

Full show notes

Things mentioned in this episode:

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Timestamps:

  • 0:03:55 - What is "Influence: The Psychology of Persuasion" about?
  • 0:06:48 - The anchoring effect when comparing and contrasting things
  • 0:19:39 - The importance of reciprocity in human society
  • 0:22:58 - Scams, forced donations and other exploits
  • 0:45:05 - How much it can cost you to feel obligated to return a favor
  • 0:48:22 - Example of blackmail (extreme reciprocity) in House of Cards (SPOILERS)
  • 0:50:45 - The three main obligations when it comes to reciprocity
  • 0:55:13 - Whittling down from the most expensive options to cheaper ones
  • 0:59:14 - Sensing the underlying principles of reciprocity
  • 1:02:10 - The emotional impact of "actual" gifts in contrast to money
  • 1:05:38 - Recap and conclusion

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