In the second of our brief series looking at sports business founders, this time Dan spoke to the founder of leading agency PRISM, Steve Madincea. Steve's journey has been one as interesting as you're likely to hear with so many lessons learnt along the way. From his time with fiery owner of F1 team Benetton to his experience of working with Sir Martin Sorrell after being the first sports brand to join the WPP family in 1999. He's now back on the entrepreneurial path again with his company Fantastec, working across technologies including OTT VOD, 5G, VR/AR, wearable tech, AI and blockchain. You can find Steve on @smm13 and on LinkedIn.
In the second of our brief series looking at sports business founders, this time Dan spoke to the founder of leading agency PRISM, Steve Madincea.
Steve's journey has been one as interesting as you're likely to hear with so many lessons learnt along the way. From his time with fiery owner of F1 team Benetton to his experience of working with Sir Martin Sorrell after being the first sports brand to join the WPP family in 1999.
He's now back on the entrepreneurial path again with his company Fantastec, working across technologies including OTT VOD, 5G, VR/AR, wearable tech, AI and blockchain.
You can find Steve on @smm13 and on LinkedIn.