We can’t keep carrying on business as usual. The future is dependent on cultivating positive relationships with businesses that take responsibility for their products and work toward a more circular and fair economy. Some may ask themselves, “why should I care?” Perhaps it’s time to flip that on its head and ask, “why shouldn’t I care?” We sat down with two business leaders that care. Our host Miquel Ballester chats to Vianney Vaute from Backmarket and Régis Koenig from the FNAC/Darty Group, about two businesses - at very different stages - that are tackling the challenge of extending the lifespan of consumer electronics. The conversation twists and turns, from the new "new", the importance of software for longevity, breaking free from the constraints of the established ecosystems, the french repairability index and more. We hope you enjoy.