Virtually Speaking Science   /     Jennifer Ouellette, Brendan Nyhan: Measles, Identity Politics, Cognitive Biases

Summary

The science of swaying popular opinion: think vaccines. Dartmouth political scientist/psychologist Brendan Nyhan specializes in the cognitive biases that come with identity politics. Jennifer and Brendan talk about the psychology of changing minds, how our beliefs and opinions are tied to personal identity, and what does and does not work in terms of strategy when it comes to swaying popular opinion.  http://www.nytimes.com/2015/04/15/upshot/why-californias-approach-to-tightening-vaccine-rules-could-backfire.html http://www.motherjones.com/environment/2014/02/vaccine-denial-psychology-backfire-effect

Subtitle
The science of swaying popular opinion: think vaccines. Dartmouth political scientist/psychologist Brendan Nyhan specializes in the cognitive biases that come w
Duration
01:00:00
Publishing date
2015-06-11 00:00
Link
http://www.blogtalkradio.com/virtually-speaking-science/2015/06/11/jennifer-ouellette-brendan-nyhan-measles-identity-politics-cognitive-biases
Contributors
  Virtually Speaking Science
author  
Enclosures
http://www.blogtalkradio.com/virtually-speaking-science/2015/06/11/jennifer-ouellette-brendan-nyhan-measles-identity-politics-cognitive-biases.mp3
audio/mpeg

Shownotes

The science of swaying popular opinion: think vaccines. Dartmouth political scientist/psychologist Brendan Nyhan specializes in the cognitive biases that come with identity politics. Jennifer and Brendan talk about the psychology of changing minds, how our beliefs and opinions are tied to personal identity, and what does and does not work in terms of strategy when it comes to swaying popular opinion.  http://www.nytimes.com/2015/04/15/upshot/why-californias-approach-to-tightening-vaccine-rules-could-backfire.html http://www.motherjones.com/environment/2014/02/vaccine-denial-psychology-backfire-effect