SMPR. Social Media Press Releases – Do You Know Where Your Press Release is Going? Finding new ways to reach the media people to garner quality news coverage is more than an art, it’s a science. That’s why Social Media Science has taken up the challenge of maximizing the benefits of press releases. You can call them news releases, press releases or media alerts. It doesn’t matter what they’re called, what matters is where they end up. Dan Gronsbell, CFO and VP of Strategy for Social Media Science explains how new technology and new rules are changing the news release distribution process. Social Media Press Releases or SMPR goes way beyond the traditional news release approach. Learn how technology and good old fashioned news reporting are coming together in this ten minute interview with host, Steve Dahl. Visit SocialMediaScience.com to learn more about SMPR.