Source: QuotesgramThe Mondaze’s don’t exist here, at the Sell More podcast. No sirree bob. Monday’s are the best days. Why? Two reasons. You get to start off the week on the best foot forward, whether that is the left or right...that’s up to you. We get to talk about news and info that Makes You Think.Yes! To start off the week with mind tickling, thought provoking, idea generating topics of conversation is sure to get your creative juices flowing.That’s why this week’s Make You Think segment on the Sell More podcast is going to help you prepare and think differently for the new year. 2017’s head is peering around the corner.Let’s get into, shall we. Don't forget to listen to the show. Effective Blogging Is Longer And StrongerSource: ChicagoNowWhen it comes to blogging you have to think like the pro’s. It’s like being a kid who wants to become a pro basketball player. You aren’t going to admire the 35 year old baller in the D-League. Nope.You are going to watch the Chef Curry’s, the man that gets buckets - Jimmy Buckets aka Jimmy Butler, and of course the self-proclaimed King, LeBron James. You are going to watch them, study them, emulate their work ethics, and practice their moves. That is the same when it comes to blogging, especially if you want to be successful with blogging. Heck, just recently WPCurve, an on-demand WordPress support service, was bought out by GoDaddy. WP Curve built their business solely on providing content mainly through blogging and exceptional service. No fancy advertising or marketing. Just plain old value added content.Companies like Kissmetrics and Hubspot have built themselves to being game changers in their respective industries by blogging. The opportunities are there, you just need to know how to do it like the best. You have to study the pro’s. When I came across this research study last year I jumped out of my Hanukkah socks for joy. This year, just in time for the holiday’s, The 3rd Annual Survey of 1000+ Bloggers by the good people at Orbit Media Studios came out. In the survey, they touch on five major areas for bloggers. The results will set the tone for you and how you should be blogging for the next year 2017.You get the film to study the pro’s. I know because I used the survey last year to change the way I was writing and boy did it work.My organic traffic shot through the roof with an overall increase of 300%. Email conversions increased from one to two per month to one or two per day. And all of that was from blogging less often and making more value packed, epic content. The results from the survey are similar to last year, but with larger increases.Here is what you need to know and then I’ll share the important key findings. The more time you spend on a blog the better. Bloggers are spending on average 3 hours and 16 minutes on each blog. People who spend 6+ hours see significantly stronger results. The hours do include research, don’t forget about that. I found that to be a big chunk of my time. The word count of the posts are increasing, as is the time it takes to create them. The frequency is being reduced because people are focusing on exceptional pieces instead of short and frequent blog posts. Promoting of blog posts have shifted to having emails and paid ads being a major player. SEO has stayed flat. What does that mean for you? You don’t have to focus on creating more this year. Focus on creating really, really, really good posts once to twice a month that is 1,500 to 2,000+ words in length. Once you create it, you must promote it like you were Drake releasing an album.Get out there and demand the attention. Here are the major key findings from the research:
Source: Quotesgram
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