scoped.tv   /     scoped.tv #006: Don’t Pro Me

Description

Why companies should stop their last-century approach of selling differently to consumers and professionals, merge lite and pro versions of software and embrace the endlessness of digital shelf space.

Subtitle
Why companies should stop their last-century approach of selling differently to consumers and professionals, merge lite and pro versions of software and embrace the endlessness of digital shelf space.
Duration
55:57
Publishing date
2012-12-30 13:15
Link
http://scoped.tv/6/?utm_source=rss&utm_medium=rss&utm_campaign=6
Contributors
  Undsoversum GmbH
author  
Enclosures
http://www.podtrac.com/pts/redirect.m4a/media.blubrry.com/scopedtv/vortex.undsoversum.de/scoped/scoped-2012-12-30.m4a
audio/x-m4a

Shownotes

Why companies should stop their last-century approach of selling differently to consumers and professionals, merge lite and pro versions of software and embrace the endlessness of digital shelf space.