In this solo episode of the Digital PowWow with Kiruba and Amar, Amar talks about something that he came up with: The Social Media Marketer’s Alphabet. A couple of weeks ago, Amar was looking up some information on social media sites as a part of his research for the podcast. He noticed an interesting pattern- the names of the sites began practically with every letter of the English Alphabet. He doodled up a little sheet which he called The Social Media Marketer’s Alphabet, and this podcast episode came out of it.