Raise your hand if you like doing laundry. I'm going to assume not many of you raised you hands. What about this scenario: you live in a big city and don't have a washer/dryer in your residence so twice a week you have to trek down to the laundromat, spend 2-3 hours doing your laundry, then trek back home, possibly in bad weather. Ugh, that sounds miserable!! Well, Cleanly is your solution to this epic time-wasting problem because they pick up your laundry, wash it, press it (if needed) and return it within 24 hours. They are currently operating in NYC and Washington DC with expansion plans for later this year into San Francisco. Cleanly has raised $9 million from investors including Joe Montana (the NFL Hall of Fame QB). The company first launched during Y-combinator in early 2015 and currently has 20 employees but hiring aggressively. Use "StartupSense" at Cleanly.com to receive $20 in free credits. In this interview I spoke with Tom Harari, co-founder of Cleanly about why he started this company, what was the motivation, how big is this laundry problem in big cities, what is their business model, how did they setup operations and logistics, how much does their service cost, what does the rush delivery mean, why did they start in NYC, why was Washington DC their second market, when did they start raising capital, how did they get Joe Montana involved, what value do their investors add to the company, how does he think about recruiting, how are they acquiring new customer, how important is customer referrals, what have been the biggest challenges, and much more. -------- Thanks for listening to the Startup Sense Podcast. All of our interviews and episodes are also available at StartupSense.net You can find me at JonahLupton.com or email me at jonahlupton@gmail.com Startup Sense Podcast is sponsored by Jool Media and SoundGuard. Jool Media helps entrepreneurs build, launch and grow their companies by providing superior technology, marketing and consulting services. SoundGuard is a soundproofing company that provides products and solutions to commercial, residential and industrial clients.