Business Daily   /     Making money from internet outrage

Description

How do online platforms profit from our anger? In this episode, we explore the business of 'rage-baiting' – content designed to provoke outrage and drive engagement. We hear from creators who thrive on stirring emotions, critics warning of its societal impact, and academics explaining why anger is such a powerful tool online.From its role in content algorithms, to the dangers it poses offline, we uncover the economics behind the clicks. (Picture: A man dramatically gestures towards his laptop, conveying surprise. Credit: Getty Images)Presenter: Megan Lawton Producer: Sam Gruet

Subtitle
With 'rage-baiting' on the rise, we look at how content creators are profiting
Duration
1048
Publishing date
2024-12-10 00:01
Link
http://www.bbc.co.uk/programmes/w3ct5zjh
Contributors
  BBC World Service
author  
Enclosures
http://open.live.bbc.co.uk/mediaselector/6/redir/version/2.0/mediaset/audio-nondrm-download-rss-low/proto/http/vpid/p0k9vdc3.mp3
audio/mpeg