Rework   /     Support is a Feature

Summary

Customer support is more than just a department — it’s a core feature of any great product. In this episode of The REWORK Podcast, Kimberly Rhodes chats with Chase Clemons, Head of Customer Support at 37signals, about the company's view of support as a product feature. They discuss 37signals' approach to helping customers, the value of ongoing training, and how AI can fit into support strategy without sacrificing the personal connection.Key Takeaways:00:37 – Chase Clemons, Head of Support at ...

Subtitle
Duration
1247
Publishing date
2025-01-22 03:00
Contributors
  37signals
author  
Enclosures
https://www.buzzsprout.com/2260539/episodes/16480754-support-is-a-feature.mp3
audio/mpeg

Shownotes

Customer support is more than just a department — it’s a core feature of any great product. In this episode of The REWORK Podcast, Kimberly Rhodes chats with Chase Clemons, Head of Customer Support at 37signals, about the company's view of support as a product feature. They discuss 37signals' approach to helping customers, the value of ongoing training, and how AI can fit into support strategy without sacrificing the personal connection.

Key Takeaways:

  • 00:37 – Chase Clemons, Head of Support at 37signals
  • 02:12 – Customer Support is a feature, not a cost center.
  • 04:09 – Support should focus on the customer experience
  • 06:36 – Using case studies to train your support team
  • 07:49 – Team members are trusted to use good judgment
  • 09:58 – Maintaining a friendly, conversational tone with customers
  • 11:27 – Measuring success in Customer Support
  • 14:12 – AI vs. the human element in Support
  • 17:25 – Encourage customers to reach out

Links and Resources: