Former vice president of marketing at Publishers Clearing House, Darrell Lester, tells the inside story of how PCH started as a mom & pop shop, meteorically rose to one of the most beloved companies in America, and then was nearly destroyed by bad press and lawsuits because of greed. Darrell witnessed it all and chronicled it in his book, Downfall of an Icon: The True Story of Publishers Clearing House. Tip o’ the hat to our excellent sponsors ZipRecruiter.com/Rowe to try ZipRecruiter for FREE. BuildSubmarines.com Explore available careers! AuraFrames.com/Mike Use code: Mike to get $20 off their best-selling frame. American-Giant.com/MIKE Use code MIKE to get 20% off your order.
Former vice president of marketing at Publishers Clearing House, Darrell Lester, tells the inside story of how PCH started as a mom & pop shop, meteorically rose to one of the most beloved companies in America, and then was nearly destroyed by bad press and lawsuits because of greed. Darrell witnessed it all and chronicled it in his book, Downfall of an Icon: The True Story of Publishers Clearing House.
Tip o’ the hat to our excellent sponsors
ZipRecruiter.com/Rowe to try ZipRecruiter for FREE.
BuildSubmarines.com Explore available careers!
AuraFrames.com/Mike Use code: Mike to get $20 off their best-selling frame.
American-Giant.com/MIKE Use code MIKE to get 20% off your order.