WCG's Matthew Snodgrass interviews Aaron Strout, Head of Location Based Marketing for WCG, who has co-authored a new book, Location Based Marketing For Dummies. Aaron takes us through the ins and outs of LBS for businesses big and small as well as some tips for first-timers. For more of Aaron's tips on LBS, click here.
WCG’s Matthew Snodgrass interviews Aaron Strout, Head of Location Based Marketing for WCG, who has co-authored a new book, Location Based Marketing For Dummies. Aaron takes us through the ins and outs of LBS for businesses big and small as well as some tips for first-timers. For more of Aaron’s tips on LBS, click here.