This is Part 2 of the interview with Dr. Nate Storey of Bright Agrotech, makers of the ZipGrow Towers. In this episode, Nate talks about the big impediments to newbie verticalĀ farmers and why Upstart Farmers was conceived. He also talks about the UpStart University, a learning-based community that offers video courses to self-driven students as well as the Jumpstart Farmers Program, which offers entry-level mentorship. Nate briefly discusses the different courses they offer at the UpStart University including organic certification, lighting courses, business planning, and marketing.Listen in to know more about farm planning & financing, grants, Kiva loans, and how much would you exactly need to get started. Learn about the importance of understanding your market and how to go through the planning process. Nate explains why ZipGrow towers are an answer to issues concerning live sales, robust farming, and light conservation. Check out why they also reduce smog in cities!Dr. Nate further emphasizes the Ā importance of understanding the money value of sunlight, addressing some light limitations, understanding the value of indoor growing based on local markets, and how LEDs can be cost-effective over time. Lastly, we talk about the role of live sales in food distribution and waste reduction, and why live sales totally rock!