Brand Safety: On this week’s episode of Track Changes, Paul and Rich are joined by Parse.ly founders Andrew Montalenti and Sachin Kamdar. Andrew and Sachin give us the rundown on their content optimization software and the content trends they are seeing. We discuss how publishers and media outlets are being impacted by COVID and how changes in advertising is impacting those who rely on it. They also share some of the ways they are trying to give clarity to their clients in this time of uncertainty. Links: Andrew Montalenti Sachin Kumdar - Twitter Parse.ly Facebook Netflix NPR Gannett Lee Enterprises Berkshire Hathaway Parse.ly Content Conversions Vox The Atlantic The New York Times Toyota Twitter
Brand Safety: On this week’s episode of Track Changes, Paul and Rich are joined by Parse.ly founders Andrew Montalenti and Sachin Kamdar. Andrew and Sachin give us the rundown on their content optimization software and the content trends they are seeing. We discuss how publishers and media outlets are being impacted by COVID and how changes in advertising is impacting those who rely on it. They also share some of the ways they are trying to give clarity to their clients in this time of uncertainty.
Brand Safety: On this week’s episode of Track Changes, Paul and Rich are joined by Parse.ly founders Andrew Montalenti and Sachin Kamdar. Andrew and Sachin give us the rundown on their content optimization software and the content trends they are seeing. We discuss how publishers and media outlets are being impacted by COVID and how changes in advertising is impacting those who rely on it. They also share some of the ways they are trying to give clarity to their clients in this time of uncertainty.
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