“Make sure the market you are targeting is big enough for your idea to turn into a big successful business”. In this episode, Roya Kachooeii, Co-founder & CEO at Walletifai, discusses her entrepreneurial journey and how that led to the creation of Walltifai - a personal finance tool that foresees future spending. Also in discussion, Roya reveals tips to craft better business pitches, and the key factors to consider when turning a passion project into a business. If you’re an aspiring entrepreneur, this conversation is for you!