One of the criticisms of farmers is that they fail to engage the public to show what they do. It is understandable, their days are busy, competition is stiff, and farming selects for folks [...] The post 328 – The Importance of Telling Ag’s Story first appeared on Talking Biotech Podcast.
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One of the criticisms of farmers is that they fail to engage the public to show what they do. It is understandable, their days are busy, competition is stiff, and farming selects for folks that shun the spotlight. Still it is critical to meet the public where they are, and that is exactly what Zack Johnson does. Zack is best known as Millennial Famer on YouTube. He posts video accounts of his daily work, but also interesting events that happen on his farm and around his area. The videos provide and educational and informative look at what happens on the farm, the technology, the hardships, the successes. In this episode we discuss his entry into public engagement, his motivations, and how being a celebrity farmer has affected his operation.
Watch Millennial Farmer on YouTube
Follow Zack on Twitter
Millennial Farmer Website
