This week, we focus on two critical issues. First, it’s World Pet Obesity Awareness Week, October 7–13, 2024, and we need your help, veterinary professionals, to participate in our biennial Pet Obesity Prevalence Survey by signing up at PetObesityPrevention.org. Joining us this week is board-certified veterinary nutritionist Martha Cline from Purina to dive into the communication challenges surrounding pet obesity, discuss spectrum of care issues with nutrition and obesity, and explore cutting-edge research on metabolomics and its relevance to joint disease and obesity treatment. But that’s not all. We’ll also address the aftermath of Hurricane Helene, which devastated parts of the Southeast, including parts of Florida, Georgia, North Carolina, and Tennessee. Co-hosts Dr. Ernie Ward and Registered Veterinary Technician Beckie Mosser will share ways you can help, as well as some local relief efforts that are making a difference. Links below. Join us for this important episode, packed with expert advice, essential resources, and the opportunity to make a meaningful impact on pets and communities in need! Veterinary Professionals, sign up for the Pet Obesity Prevalence Survey here: https://bit.ly/APOPsignup Hurricane Helene Relief organizations: Voluntary Organizations Active in Disaster (VOAD) https://www.nvoad.org/ NC Disaster Relief Fund https://pay.payitgov.com/ncdonations American Humane Society https://www.humanesociety.org/hurricane-helene-response