Steve Guberman of Agency Outsight shares insights into setting realistic expectations with clients, avoiding over-servicing, and adjusting scopes and pricing appropriately.Continue Reading → The post CWC 104: How agency owners can avoid scope creep (featuring Steve Guberman) appeared first on FIR Podcast Network.
In this episode, Chip talks with Steve Guberman of Agency Outsight about coaching agency owners through problems that they universally face.
Steve shares insights into setting realistic expectations with clients, avoiding over-servicing, and adjusting scopes and pricing appropriately.
Key topics include continuous communication, team involvement in the sales process, and the value of postmortems to learn from both successes and failures.
Additionally, they discuss the benefits of asking questions, remaining curious, and leveraging referrals and testimonials for business growth. [read the transcript]
The post CWC 104: How agency owners can avoid scope creep (featuring Steve Guberman) appeared first on FIR Podcast Network.